Brand direction
Brand assets and design direction.
Resource 03 · 30-day launch guide
From investment concept to live platform in as little as 30 days.
Launching a tokenised investment business does not need to become a 12–18 month technology transformation program. The objective is to configure an existing operating platform around your organisation, brand, clients and investment proposition.
Four-week sequence
A configuration-led launch pathway.
- Week 1
Define
Confirm branding, target investors, asset or product structure, investor eligibility, minimum investment, fees, distribution model, liquidity rules, communications and required regulatory framework. The output is an agreed platform configuration and launch plan.
- Week 2
Configure
Configure the branded environment, including web experience, investor journey, administrator environment, product settings, user roles, disclosures, KYC/KYB workflows and investment rules.
- Week 3
Activate
Connect and test the operating infrastructure, which can include approved regulatory arrangements, KYC/KYB/AML, virtual accounts, money movement, digital issuance, registry, reporting, communications and administration.
- Week 4
Validate and launch
Perform UAT against agreed investor and administrator journeys, complete staff training, approve production configuration and release the platform.
What you provide
The partner’s burden is deliberately kept small.
Proposition
Investment proposition, target client segment and approved marketing.
Product rules
Economics and product rules, including the decisions that define the approved model.
Sign-off
Internal stakeholders for timely review, UAT and approval.
What you do not need to build
The operating layers already exist.
You do not need to start separate projects to create a token ledger, investor registry, KYC engine, AML process, payment architecture, investor portal, administration console or digital wallet environment. The core platform already provides automated onboarding, KYC, wallet creation and transaction capabilities.
See how the operating platform could be configured around your proposition.
Discuss your organisation, asset strategy, investor base and preferred launch window with Fractional Assets.